It might seem obvious that software companies need to keep their customers happy, but “customer success” goes deeper than just satisfaction. It’s about ensuring that customers get maximum value from your product, stay longer, and advocate for your brand. That’s why software customer success hinges on more than friendly support, […]
Marketing Trends
18 posts
AI for business automation is changing how companies operate, not with big, dramatic overhauls, but through small, strategic moves that remove friction and speed up results. While some teams are still stuck doing everything manually, others are quietly using AI to unlock efficiency, revenue, and time. Whether you’re running an […]
Law firm client relationship management isn’t just a buzz phrase; it’s a critical function in how successful practices grow, scale, and build lasting loyalty. Building trust in a law firm doesn’t just happen in courtrooms, it happens through every interaction a client has with your team. If you’re not already […]
If you’re running a business and not leveraging email automation, you’re basically leaving money on the table. The phrase email automation pops up in every marketing blog, podcast, and pitch deck, but what actually works? Which automations deliver real ROI instead of just cluttering your CRM? We dug deep into […]
A Mobile CRM app is no longer just “nice to have” for sales teams, this investment is shaping up to be one of the smartest ones a business can make. And it’s not just hype. The ROI of mobile CRM is real, measurable, and surprisingly high when you put it […]
CRM tools for legal firms are evolving fast in 2025 and firms that want to keep winning clients can’t afford to stay stuck in the past. Gone are the days of treating your CRM like a glorified Rolodex. It’s now the nerve center of your law firm’s growth strategy, doing […]